Grow Your Business.
Command the Room.
One-on-one consultancy for business founders ready to find more profit, plus communications coaching that makes you sharper in every meeting, pitch, and presentation. Two paths. One conversation to start.
No obligation. Start with a conversation about what you're working on.
Two Ways to Work With Me
Find More Profit. Build a Clear Plan.
One-on-one consultancy for business founders turning over £250k to £2.5m. A fresh outside perspective, honest analysis of what's holding you back, and a clear plan built around your numbers and your goals. Two ways in:
- The Outside Eye Programme — full strategic review, on-site visit, growth plan. From £2,500.
- Money to Grow — raising the finance you need to fund the next stage of growth.
Speak So People Listen.
Direct, structured coaching to sharpen the communication skills every founder and leader needs at the top. Three programmes to choose from, depending on what you want to get better at:
- Command the Room — executive presence in any setting.
- Master Public Speaking in 7 Days — fast-track for a specific event.
- Sales Fundamentals — convert more conversations into customers.
Two Paths to More Profit
Same approach. Different focus. Choose the one that matches what your business actually needs right now.
The Outside Eye Programme
The full strategic review for founders turning over £250k to £2.5m. Discovery sessions, an on-site visit, financial forecasts, and a structured growth plan built around your specific business. From £2,500.
Explore The Outside Eye→Money to Grow
For founders who know what they want to build but need to raise the finance to fund it. We work on the numbers, the pitch, and the route to capital so the next stage of growth gets paid for properly.
Explore Money to Grow→Three Ways to Become a Better Communicator
Practical, structured coaching for founders, leaders, and anyone who has to speak, sell, or stand up in front of a room.
Command the Room
Executive presence and authority in any setting — boardroom, sales meeting, on stage, or on camera. Build the skills senior leaders rely on.
View course→Master Public Speaking in 7 Days
A fast-track programme for when you have a specific talk, pitch, or presentation coming up and you need to be ready. Structured, focused, results-driven.
View course→Sales Fundamentals
The principles, structure, and language that turn conversations into customers. For founders, sales leaders, and anyone selling for the first time.
View course→Start with Three Free eBooks
If you're not quite ready to book a call, take the eBooks. Three short, practical reads on growth, communication, and selling — written from 20+ years inside real businesses.
No payment. Just your email so I can send them across.

Why I Do This Work
I'm Alex Joll. I've spent more than twenty years building, funding, and growing businesses across hospitality, restaurants, food manufacturing, new home construction, holiday parks, luxury yachting, and tourism. Both B2B and B2C.
What I noticed across all of it was the same pattern. The person running the business knew their trade cold but had lost visibility on the bigger picture. They were too close to it, too deep in the day-to-day to see what was sitting right in front of them.
I built the Outside Eye Method around that observation. And alongside it, I coach founders and leaders on the communication skills that decide whether you're heard in the room — because a good plan only matters if you can sell it, lead it, and stand behind it.
Every Engagement Starts
With a Free Call.
One conversation about what you're working on, what's getting in the way, and whether the path forward is consultancy, coaching, or both. No obligation. No pressure.
Book Your Free CallOr message Alex directly on WhatsApp at +44 7462 644932.